Connected Biking: COBI

Lights, GPS, App, Action! Make your way with integrated smartphone based COBI, a bike system that brings easy turn by turn navigation, GPS and fitness tracking, battery charging, theft alert, handle bar mounted screen (your smartphone actually) and thumb control, turn and break signaling and more. Adding to the biking experience and “supercharging” your phone “to keep track of Cobi dashboardeverything important to you during your ride – including friends, music, weather, sensor-data, wearables and the environment. COBI gives you endless possibilities – because our system expands with your imagination. You can use it with accessories such as wireless headphones, speed / cadence meters, heart rate sensors, fitness trackers and other wearables. This makes COBI special – perfectly tailored to your lifestyle.”

COBI-backlightPutting the perfunctory lifestyle claim aside, what I like about this system that it integrates software and digital functions with hardware and offline value. It really approaches the whole bike experience from a lot of angles. Smart stuff. Love to try it. It also connects to a number of e-bikes to “access telemetric data but even control the motor support levels of the following eDrive systems: BroseTransXContinental, Impulse and Bosch (MY 2014-2016 Active, Performance and CX, Nyon*) ”

COBI setupThe system can be applied to any bike (only limitations seem to be bar circumferences as far as I can tell.) the heart of it being the handlebar mount holding your smartphone steady.

The Sport version of the set an be pre-ordered, price starting at € 179,- depending on the set-up and lighting is not included. You can include lighting, a MTB specific headlight can be added for €19,90, but there are multitude of buying options to fit together the package that suits you.

So, although really enthusiastic about the product, it is a bit pricy. I am not sure if what it brings to the table, for me particularly would make it worth the money. I MTB more than anything on a bike I like to keep as light and unencumbered as possible. But many of my fellow Dutchies cycling everyday in the city I think, would really like this.

Mark Stokmans
Mark Stokmans
Since I can remember I have been very active in many different sports: started with baseball, tennis and riding later hockey, football, running and aikido. In addition, since twelve years old I've been into actionports: at first windsurfing, later climbing, inline skating, snowboarding, mountain biking. With the first action cams coming onto the market I've been making action sports videos. Furthermore, I've worked in the sports industry since 1990, sports marketing, media and live TV and until the end of 2016 at the Dutch Olympic Committee. Besides being partner in GearLimits I work as a digital freelancer. Based in the Netherlands, Married with Children (11 and 13 years old)


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